Zynga
, the international gaming giant is opening an office in Bangalore, India. It plans to capitalize on the rapidly growing market of India which is projected to become the third biggest one by 2013. Only after US & China. They plan to hire a workforce of about 100 people and possibly look at India office as a development center too.
The move seems a deadly one for the local social networks such as Ibibo which took to gaming as a means of engagement for its users recently. Ibibo has arguably more-or-less copied the FarmVille type of games on their social network and not enough data is available for any monetizations made by them on their virtual goods.
From international perspective, Indian internet market is a very attractive destination for most overseas projects considering information freedom similar to that of United States and different from China. To Zynga’s advantage, Facebook also happens to be one of the strongest social network of India.
Tough one, isn’t it?
Ironically Zynga is based in “Baltimore”
Zynga coming to Bangalore doesn’t mean they are going to focus on the local market. You guys just jump into any news publish on TC and make a deal about it
. Take it easy.
@Rohan – FYI Zynga is setting up its sales team here.
Surprised?
this is what they say at end “The new operation will add to Zynga’s current game studios in San Francisco, Los Angeles, and Baltimore. Zynga India is looking to recruit computer scientists and engineers who are experienced in building scalable infrastructure.”
that’s what they say..they are also hiring sales..i guess.
they mght announce operator partnership in coming days
What is their website?
Don’t know if you guys noticed but Playdom, another one of the big 3 companies also set up office in India about 4 months back and are hiring aggressively. May be this is a move inspired by that?
With all the heavily funded US startups coming to Bangalore, it is going to be even hard for Indian startups to hire
Yep – I know about Playdom’s India office (even got a mail from them)..what you have raised is an interesting pt about hiring!
Desi startups will need to plan their hiring n advance..before these guys start throwing money
Do you have Playdom’s address in India?
Can any one help me with Contact details of Zynga – Bangalore