This Week’s Theme – Understanding User Needs
From this week onwards, we are building a sense of discipline in producing weekly theme around what we will cover.
Apart from regular startup stories, we will focus on particular topic – be it related to product strategy, technology, marketing or sales.
To start off, this week’s theme is – Understanding User Needs and we will cover following topics:
- Why People Do What They Do? [Tuesday]
- Examples of Successful Businesses that have Built Services around ‘”(Un)Defined’ User Needs [Wednesday]
- Understanding the difference between Needs and Wants and How to Convert Want to Need [Friday]
Now that we have laid the theme, we also welcome guest contributors (email: ashish at pluGGd.in) who would like to throw their perspective/insights on the same.
Also, from now onwards, we will publish the weekly theme calendar few days in advance (feel free to suggest us topics).
Read: Articles on product strategy
About the author - Ashish Sinha is a Startup Mentor/Product Strategy Coach, and the founder/chief editor of pluGGd.in.
He has launched/managed couple of products (consumer as well as enterprise) in US and India, and now consults with startups/small businesses on their product/media strategy. He can be reached at: ashish (at) pluGGd.in [+91 98452 06443]
