Most of us are already aware of the points mentioned in bold below. Here’s a case study of SavitaBhabhi.com (Now Kirtu.com) in the same context. 1. Discover a problem: SavitaBhabhi found its nail in the form of need for Indian porn on the web. Although a lot of porn sites already existed but there was...
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Image via Wikipedia In this post I shall talk about brands as I understand them and as they are applicable to digital brands. Please note that this list is still in beta and will evolve with time. Your feedback would be really appreciated. This is required because we need to stop looking at startups as just...
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Even after all these years of the so-called IT revolution, India is still struggling for a business/company that has created intellectual capital and has thus created a true enterprise with roots in research and development. I think its about time to take stock and figure out why. No one would dispute that India has all...
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