Why tech startups fail at marketing? The wait for 'right man' is a never-ending wait and founders aren’t interested in doing what they have set out for the marketing role? Why?
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Brand properties Creating a brand property that sticks is probably the greatest communication strategy. A brand property is...
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Most start-ups do action-oriented marketing rather than the create-awareness and then wait-and-watch marketing. The awareness creating route is a great one, but for those who...
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What is a brand? Without getting into a technical explanation, a brand is the perception an individual / community carries about the product/service/company. The...
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Today is Samuel Morse’s birthday! How do I know? Google tells me
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Online classifieds today provide a very easy, fast and free medium for sellers to reach out to customers. However while going classifieds way to advertise your products/ website or business it is important for startups to focus on classifieds which are search engine optimized to achieve...
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