Posts Tagged ‘ internet ads ’

8% of Internet users account for 85% of clicks

November 9, 2009

Defying the 80-20 principle, 8% of Internet users account for 85% of clicks (for display ads). The number of people who click on display ads has dropped from 32% to 16% in the last 2 years. 8% of all Internet users account for 85% of all clicks 4% of all Internet users are considered "Heavy...
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