Tag Archives: Indian Social Networks

16 Nov

160by2 Takes The Social Network Route – Will It Pay Off?

By Guest Author 3 Comments
160by2 Takes The Social Network Route – Will It Pay Off?

Like we hadn’t had enough of social networking, yet another Indian startup is taking the social network route to encourage user activity. 160by2, one of the early and successful startups in the free SMS space is now trying to create … Read More »

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03 Feb

Indipepal – Converging Content and Social Networking

By sinha No comments
Indipepal – Converging Content and Social Networking

While most of the social networks have failed, few players are still betting on the space as a viable play across content and networking. Indipepal, a recently launched product is attempting to converge content and social networking around few verticals. … Read More »

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12 Nov

BigAdda claims 3 million users, 50% from Tier-II Cities

By sinha 8 Comments
BigAdda claims 3 million users, 50% from Tier-II Cities

BigAdda claims a user base of 3 million (85% of the registered users are between the age group of 18 to 30 years with almost 32% being between 21 to 24 years). Barely 3 months back, they claimed 1.5 million … Read More »

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04 Nov

MingleBox changes track..focuses on Education

By sinha 11 Comments
MingleBox changes track..focuses on Education

Minglebox,it seems has changed it’s track and instead of social networking is turning into a more useful social network – the new interface shows more focus on college courses, career advice etc. For instance, while registration, one can now opt … Read More »

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19 Sep

Yahoo India Launches Spotm – Social Networking Portal

By sinha 40 Comments
Yahoo India Launches Spotm – Social Networking Portal

Yahoo India has launched SpotM, social network focused on Indian youth segment. Read More »

 
12 Sep

BigAdda more user friendly than FaceBook/Orkut?

By sinha 7 Comments
BigAdda more user friendly than FaceBook/Orkut?

What would be your first reaction if you come across a report that states BigAdda is more user friendlier than Facebook and orkut? Well, Juxtconsult has published a usability report (sample size: 200) that puts BigAdda (score: 6.9) ahead of … Read More »

 
29 Aug

BigAdda claims 1.5mn user base – targets 4-5mn$ in a year

By sinha 10 Comments
BigAdda claims 1.5mn user base – targets 4-5mn$ in a year

BigAdda claims to have 1.5 million users and is adding 15,000 users daily. The social network is targeting 4-5mn$ in a year and is  betting big on it’s mobile presence. “We are reaching out to 40 mn internet users in … Read More »

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15 Jul

IndyaRocks partners with Eros Entertainment

By sinha 1 Comment

IndyaRocks has partnered with Eros Entertainment enabling Eros to promote their movies by building a community around their brand. Given the fact that social networks are facing a tough time with monetization. branded communities is surely one of the ways … Read More »

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08 Jul

Are we done with the hype called Social Networking?

By sinha 4 Comments
Are we done with the hype called Social Networking?

Quite lately, I have been wondering about the dying hype/fad called social networking! These days, nobody talks about them..its all about twitter, friendfeed. Short conversations have taken over ‘add/find a friend’ features. A typical hype cycle? Oh well, this is … Read More »