Tag Archives: ideacts

Sequoia and SVB Invests in Ideacts, Cybercafe Advertising Platform

By sinha No comments

Sequoia and SVB (SIlicon Valley Bank) have invested an undisclosed amount (as per ET, it’s in the range of $5mn +). Ideacts has presence in 58 cities and their major USP has been the ability to

ideacts, sequoia capital, svb

17 Mar

Understanding Cyber Cafe Audience in India

By sinha 2 Comments

Cyber cafe drives majority of Internet consumption in India ~50% (read: India Internet Report 2007) and brands do need to go out and understand the audience profile in order to serve right ads. AC Neilsen recently did a survey (sample