Tag Archives: Branding

Demystifying Branding – Startups, Are you Reading this?

By sinha 9 Comments

[This is a series of short articles started by Mayank Bidawatka, head of marketing at Redbus.in. The first part is 101 of branding, perception management and why startups should really care about it!] What is a brand? Without getting into … Read More »

Branding, branding strategy, brands in india, image management strategy, marketing resource for entrepreneurs, marketing resource for small business, marketing tips

28 Jun

Branding 101 for Digital Brands

By Saurabh Garg No comments

Image via Wikipedia In this post I shall talk about brands as I understand them and as they are applicable to digital brands. Please note that this list is still in beta and will evolve with time. Your feedback would … Read More »

Branding, Starting Up