Tag Archives: pubmatic

17 Mar

Pubmatic Raises Series B..New Ad Solution for Large Publishers, Shuts down MediaKit

By sinha No comments
Pubmatic Raises Series B..New Ad Solution for Large Publishers, Shuts down MediaKit

PubMatic has announced Series B financing from various investors, including Draper Fisher Jurvetson, Nexus India Capital, and Helion Ventures (raised $7mn from the same set of investors in January 2008) Pubmatic has also launched a new ad solution, PubMatic Premier, … Read More »

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12 Dec

Komli to represent PointRoll in India

By sinha 2 Comments

PointRoll, US based rich media advertising company has partnered with Komli and the latter will represent them in India (exclusive partnership). PointRoll’s proprietary technology enables

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25 Oct

Display Ads Pricing down by 27%

By sinha 5 Comments
Display Ads Pricing down by 27%

Recession/Economic downturn is seeing a sharp decline in display ad pricing – and as per Pubmatic’s AdPrice Index, the overall advertising budget has been slashed by 27% – Entertainment sector seems to be one of the most prominent one – … Read More »

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16 Apr

Pubmatic Launches MediaKit, self service ad platform

By sinha 1 Comment
Pubmatic Launches MediaKit, self service ad platform

If you are a serious publisher and have a monetizable traffic on your site, you might want to sell the advertising space directly to advertisers, instead of sharing the pie with ad networks. PubMatic has launched a MediaKit tool that … Read More »

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