In deep conversation with Deap Ubhi of Burrp [our podcast]

April 18, 2007
By sinha

In this podcast with pluGGd.in, Deap talks about Burrp’s future plans, what lies ahead and he shares his insights on entrepreneurship.

Navigate to the podcast page here.

Deap reveals few of the cool stuff coming out of the Burrp factory [Mobile coupons, Deal2Phone and TV Listing service!] and how Burrp is moving away from being a local listing service to the big big listing service!

Given that Burrp is synonymous with foodies, does the new positioning calls for a change in the brand name? Deap shares his insights.

Since Burrp is operational only in few cities, how is it relevant to other parts of India? Isn’t it too risky to target niche segment [i.e. lifestyle] in niche cities?
Listen to know more.

As Deap comes from M&A/private equity background and has been on the other side of the *funding* table, we wanted to know his insights/experiences with VCs – what works? what sucks?

And I am glad to say that he has some damn good stuff to share. He talks about the homework that every entrepreneur should do before approaching VCs [talks about VentureHacks, how to build protection in the term sheet, sign deferred compensation deal with legal teams and in short, get smart about the whole investing process].

Deap also shares his observations with recruiting talented engineers in India…and he is pretty candid about what he says!

Most importantly, he shares his insights on how entrepreneurs need to be capital efficient, be more resilient and earn respect from the community, ‘coz the testing times are right ahead!
Don’t miss this podcast.

By the way, we have put up another page with poDomatic guys to publish our podcast.

Do give it a listen and share your comments.

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12 Responses to “ In deep conversation with Deap Ubhi of Burrp [our podcast] ”

  1. Anonymous on April 18, 2007 at 10:53 am

    Nice one dude!
    Very candid and straightforward talk..
    Deap is bringing few US concepts here..I guess that has a huge chance of making it big..

    lets c.

    -Ruban

  2. Deap on April 18, 2007 at 2:27 pm

    Ashish, thanks for giving me the opportunity to speak on pluGGd.in. I found your line of questioning to be very fresh and relevant. Keep up the good work – I’ll definitely be a regular from hereon out!

  3. Ashish on April 18, 2007 at 5:27 pm

    Hey Deap
    Thanks for your kind words buddy! I really enjoyed podcasting with you. You were very candid and honest about your answers.
    Wish you the very best of luck for burrp!

    -Ashish

  4. Anonymous on April 20, 2007 at 11:21 am

    Ashish
    I must say that this was a damn good stuff..you have the right content and this blog does cut through the noise..I saw other bloggers talking about burrp!’s new features and here you have the whole content on new direction itself…
    good stuff dude!

    Just wondering why the hell are you not marketing it?

    I will send you an email..
    -K

  5. Anonymous on July 19, 2007 at 5:41 pm

    deap is lies.. all lies..
    just google : burrp deap lies

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  7. [...] Burrp arrives in Pune Now Burrp! is available in Mumbai, Bangalore, Chennai, Kolkata, Hyderabad, Delhi and Pune. If you are wondering why Burrp is soo slow in adding cities, listen to this podcast with Deap Ubhi. [...]

  8. [...] OffersforShoppers have implemented few nifty features – for e.g. quick way to find area based discounts, email alerts, tagging etc. One of the feature that they should implement [and monetize thru’ text ads] is the ability to send the discount details to one’s mobile instead of printing the coupon [look at: burrp’s Send2Phone feature]. [...]

  9. Let your mobile burrp! | pluGGd.in on September 13, 2007 at 11:01 am

    [...] Bangalore, Mumbai, Kolkata and Chennai. Pay attention to the last section – TV shows, movies.. Deap mentioned during the podcast about the TV listing service, and looks like my TV is the next to [...]

  10. [...] few startups [like Ziva] were plain lucky, others [like burrp] have suffered the pain, and are quite candid that finding talent is tough and the tougher part is [...]

  11. [...] talked about Burrp’s TV listing service around 8 months back and looks like the team is all set to launch it’s TV guide – [...]

  12. [...] Burrp has smartly positioned itself as a socio-listing service (listen to my podcast with Deap here). Started as restaurant review site, these guys have diversified into other services [...]

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