ASSOCHAM has come up with yet another ground breaking report (they have been slammed for some of their earlier reports) that mentions that social networking sites kills productivity of corporate employees by 12.5%.
The survey (sample size of 4000) was carried out in Delhi, Bangalore, Chennai, Cochin, Indore, Ahemdabad, Surat, Mumbai, Pune, Chandigarh, Dehradun, Luckow, Kanpur and claims that almost each day, an average corporate employee spends an hour in surfing social networking sites.
Almost each day, an average corporate employee spends an hour, gluing to various social networking sites such as Orkut, Facebook, Myspace, LinkedIn etc. for romancing or otherwise drive some satisfaction out of it. With this average corporate employee’s each day working is reduced by an hour from 8 hour to 7 hour, further reveal the ASDF survey.
The survey showed that 77% of workers who have Orkut account use it during work hours. Interestingly, 83% see nothing wrong in surfing at work during the office hours.
Nearly 82% of workers have a Facebook account. The average worker uses it for 30-40 minutes a day which adds up to a lost week each year. [via]
While one has to agree that social networking sites do add to expanded conversations and one ends up spending more than stipulated time, do you think blocking social networking sites help organizations?
Is there something more fundamental to this? Case of a lot of Indian companies trying to own their employees lives? Maybe, social networking is bad for traditional companies, but what about new age companies?
What’s your opinion? Isn’t this a hypothesis that people are 100% productive if they act busy?
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Well I would recommend most of the heavy-sighted organizations to ban using social networks in their offices based on this report. Really.
And then die out over next few years with increasing employee dissatisfaction and apathy.
Choice is right there:-)
~ Arvind
1 hour out of 13 to 14 hours work is nothing isnt it?
70% or more than that of the interviewed 4000 will be spending more than 10 hours or so in office for sure.
So did the questionnaire quiz, on an average how many hours do employees spend in office? No, such questions are not to be asked aint it?
This is a looney attempt by the managing class to curb the least pleasures their work force enjoy. Typically tyrannical report from an organization. Then again cohorts of the corporates who chair these association wont make anything nicer than this, can we expect?
http://www.readwriteweb.com/archives/shocking_news_scientists_say_workplace_social_netw.php
Is this the typical East/West divide
Ivory tower ‘suits’ talking down to the ‘boots’ as usual. ASSOCHAM – the first 3 alphabets say it all.
your report mite be right about ppl spending time on social networking sites. The main thing to you should is find out where people use it as a stress buster and come back to their refreshed. Also you should try to find out if the the productivity of an employee has reduced cos of browsing these site.
If the work quality is good then their is nothing with using social networking sites