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The Consumer Decision Making process in context of Daily Deal Sites [101]

So you are all set to launch your new E-commerce venture (if you have not already launched one) and be the next Groupon. But just a second: Groupon had an early mover advantage in this space which you do not Read More →

When Angels fall : Budget 2012 and the story of LaLa Land

[Editorial notes: The startup tax imposed by Indian government is a great attempt at killing the startup ecosystem in India. Here is a guest article that pretty much speaks on behalf of the Indian entrepreneurs.]Read More →

Social Media in Action: A Look at How Indian Deal Sites Are Using Facebook

With the advent of Facebook as a powerful promotional tool, emerging businesses are rapidly taking to it as a potential means of getting closer to their customers. Is the Indian Daily Deal Industry fully exploiting the medium or are they Read More →

2012: What Lies Ahead for Daily Deal Industry?

Will 2012 witness bloodbath in daily deal space in India? For sure, yes. The bloodbath has already started and be assured that players are now playing “The Last Man Standing” game hoping that others will opt out. But hey! that’s the Read More →

The Ten Commandments of an Early Stage Startup [Thou shalt not covet thy friend’s iPad]

Editorial notes: Shilpi Choudhury of Discountpandit shares some of the key learning during her one year journey as an entrepreneur. A very candid and refreshing set of commandments! Read on (and Read More →

Weekly Recap: Via Launches Deal Service, Micromax Launches in Brazil

The Appnomy Conference, which was scheduled for August 27th was a phenomenal success – our bet on bringing insightful content to our events worked pretty well (more about Appnomy in a detailed post later).

Coming back to the weekly recap, Read More →