Comments on: A Lesson or two in Marketing from Seth Godin [Power of Freebie]

By: Nibras Bawa

Nibras Bawa — Thu, 17 Dec 2009 15:20:00 +0000

Yes. I use it too. Its Freemium baby But there are some fundemental differences between Fred’s theory and mine. Same name, yet different concepts.

By: Ashish

Ashish — Thu, 17 Dec 2009 07:45:26 +0000

Guess you got confused by the similar sounding word. Seth coined the word ‘permission marketing’

By: Kasi

Kasi — Thu, 17 Dec 2009 07:29:22 +0000

I thought Freemium was invented by Fred Wilson …

Kasi

By: Nibras Bawa

Nibras Bawa — Wed, 16 Dec 2009 14:32:04 +0000

Just stumbled upon this blog. Very impressive to say the least. I’ve always believed in startups, so there’s a common ground to connect. And hey, my blog is comment locked too It just boils down to one’s self confidence. Yes it requires some audacity as well.

As for free with a mission, there’s plenty on that topic on my blog. I call it “Freemium Model” That is Free + Premium. Glad to have found this blog. Am subscribing !

By: Kasi

Kasi — Wed, 16 Dec 2009 05:31:45 +0000

@Ashish this FREE thinggy will work if there are no BOM (bill of material) involved in production OR some major part of the product is to be bought again and again… there are only few examples that fit
i) documents or books (in e-format) with No BOM.
ii) Razer (where we can charge with blades)
iii) Printer (where we can charge with ink)

That is why i said “Way too blown out” … I am not saying it is completely absurd.

By: Ashish

Ashish — Tue, 15 Dec 2009 14:04:30 +0000

@Kasi – that’s why I said ‘free with a mission’. Free wont make money, but it does create that buzz that’s sufficient to monetize something else at a later point. Too many cos. blow the ‘free’ trumpet, w/o giving much thought to the final strategy.

By: Ashish

Ashish — Tue, 15 Dec 2009 14:02:28 +0000

It’s about positioning and messaging – smart companies have done that…and if your startup isn’t able to impact people’s lives – survival is a big challenge.
And frankly, if a startup cannot answer ‘what problem is it solving’, it will soon hit martyrdom.

By: Kasi

Kasi — Tue, 15 Dec 2009 12:22:49 +0000

Have you guys noticed Seth looks like BigB in Paa OR other way around ?? and BTW why most of his POOR pictures are from India??

Well his philosophy on “Free is a commerce” is way too blown out… free alone can never make any commerce.

By: Pranav

Pranav — Tue, 15 Dec 2009 10:10:51 +0000

Its strange how I always read stuff like ‘Am I impacting people’s lives? If not, why do I matter?’ OR ‘what problem is your start-up solving?’

Sure the biggest of companies today might be answering the above questions in the affirmative, but how can a startup be burdened with such holier-than-thou attitude?!

By: Ashish

Ashish — Tue, 15 Dec 2009 09:11:40 +0000

Right. That’s why I said ‘confidence on content quality’

By: Swaroop

Swaroop — Tue, 15 Dec 2009 09:04:03 +0000

The no-commenting works only if you’re already popular. It doesn’t work otherwise.