List of mobile ad networks in India:
- Mobile Worx/Zestadz
ZestAdz is a multi-format mobile advertising marketplace which enables advertisers to launch highly targeted and relevant mobile advertising campaigns.
ZestADZ shares 50% of its ad revenues with publishers. - mKhoj
Gives advertisers a targeted way to reach out to consumers directly on their cell phones around the globe and has given mobile publishers a way to monetize their traffic.
Using mKhoj, advertisers can control spend (on a daily basis as well)
Funding: $7.1mn funding from KPCB & Sherpalo. - MobiSolv
Regional ad network, mobisolv shares 60% of ad revenue with the publisher. - Admob
Serves close to 400mn impressions a month from India, AdMob mainly monetizes the US publisher site traffic for Indian advertisers/audience.
There are other mechanism of mobile advertising, for e.g. permission marketing (mGinger, 160by2 etc), bluetooth advertising (telibrahma).
What’s really interesting to note is that there are far too many Internet ad networks for a media which is ~1/10th of the Mobile user base, while there are only a few mobile ad networks in India.
What’s your take? Any ad network that we missed?
what about LBS ? is there any company who does ‘Location Based System’ promotional activity in India ?
Ziva does it I guess, and also Telibrahma.
oops. its Location Based Service. Sorry for typo.
wat about MyToday these guys have developed a flourishing business thru Ad on SMS, though targetting is still an issue which is a prerequiste for any advertisng medium but so is case with all Mobile Ad networks I would like to belive.
Great point on Web versus Mobile. Its astonishing to me that this is true across areas and not just networks…
ZestADZ also have the facility for advertisers can control spend on a daily basis.
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check out http://www.RevenueMantra.com – Mobile, Internet, Print Ad network
check out http://www.spoton.in [this is said to be india's first ad network on sms!] very strong on SMS
an important point is what is the percentage of people who use internet on their mobile fairly regularly? 2% of the total mobile user base?
Is there some sort of a (reasonably) central tracker of these ad networks covering key metrics such as # ads served per month, estimated click thru rates etc.?
Hey guys, Admob is one of the best mobile ad network in the whole universe.
It has continent level, country level, carrier level, device level targetting. It serves about 500 million impressions per month. It serves about 2k impressions per second. So that the ad r delivered very fast. Advertiser can spend on ads like crazy since it delivers about 15 million ads per day. the publishers can earn money like crazy since admob shares 60% of the cost.
East or West Admob is the best
go go go.. register with admob – http://www.admob.com/s/home/register/
mkhoj is really waste ad network. Worst network i ever seen in india. Allowing porn ads, vulgur ads (both text and images) also. Admob is the only best ad network. admob is the trust worth network.
http://www.uradginny.com is also an ad network that is offering mobile ad streaming.
It is an ad network that offers CPM,CPC,CPA type of pricing and serves omage ad,text ads, video ads, HTML ads, third party ads, etc.
Rich tabular graphics. better ROI for advertisers and offering full control to advertisers for their campaign.
Recommended for publishers and advertisers and ad agencies
Hello. FoneGigsBlog provides a great list of 30+ mobile ad networks that includes their profile, regions they serve, contact info and more. You can view here http://fonegigsblog.com/
Eric