ET’s TV Channel Foray by March 2009
Times Group, on the lines of NDTV and Network18 is building up it’s media convergence plan by launching it’s TV channel (ET TV) in the month of March, 2009. – source
The English news channel is largely dominated by CNBC and NDTV Profit – and there is surely enough space to innovate in terms of format and content.
The channel will also have startup focused programmes – so lets hope there is tighter integration between ET’s website and the TV channel.
What sort of news would you like to see in ET’s TV channel?
About the author - Ashish Sinha is a Startup Mentor/Product Strategy Coach, and the founder/chief editor of pluGGd.in.
He has launched/managed couple of products (consumer as well as enterprise) in US and India, and now consults with startups/small businesses on their product/media strategy. He can be reached at: ashish (at) pluGGd.in [+91 98452 06443]
“The channel will also have startup focused programmes – so lets hope there is tighter integration between ET’s website and the TV channel.”
Startups like Techtribe, MingleBox, Bigadda etc?
Somehow for big media houses and channels, startups == big funded companies. If not always, most times.
Dont worry – we will ensure that it doesnt!
so how many at ndtv profit r pissing in their pants after reading this mews???
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