Planning to buy a mobile phone or a camera? While there are so many sites and forums to suggest you the ‘best’ one, the challenge really is to get an aggregated picture of suggestions available on the web.
Wisdomtap is a Bangalore based startup that is building a search platform that will help you decide which product/brand to buy.
The service currently covers cameras and mobile phones searches and in future will add more categories.
One of the USP of Wisdomtap is that apart from aggregating ratings/reviews from popular sites, Wisdomtap also collates data from several forums (also gives weightage to user’s credibility within the forum).
As far as business model is concerned, Wisdom licenses it’s service (IndiaPlaza is one of their customers) and also has a WisdomRank conversion engine that can be used by any of the ecommerce store (paid service).
Do give Wisdomtap a spin – do you find the service useful?
Related Startups: ReviewGist, QuarkRank
PS: Wisdomtap demoed their product @ Headstart’09.
Interesting product..but too overwhelming..not so easy to understand the filters
There are already so many comparison websites. Majority of people in India still prefer to go to a shop, compare and buy. Also, one of the best sites for mobile phone information is http://www.indiagsm.com.
Thanks for covering our site,
@Raghu thanks for the feedback
@Ayushman
Well indiagsm has comprehensive information about mobiles, but our target is to help people decide/ choose the product they want to buy, wisdomtap provides aggregated opinions and then ranks of the products accordingly. Once the user is convinced to buy a product he/she can always find manufacturer specific information..
Ah,that was my idea
My fears are true…most of the product have a avg rating that is the result is not decisive.
Check the results for Google G1 .