SitePump – Personalized Startpage Solution with Enterprise focus

June 2, 2008
By sinha

SitePump is a personalized startpage product from Ahmedabad/US based startup and is taking personalization to next level by enabling a site wide personalization experience.

‘Sitepump lets you create your personalized page where you can bring all your favorite blogs, news, music, email, bookmarks, flash widgets, web clips, weather, search engines and much more in one place. Sitepump can help businesses to retain existing users, attract new users, boost productivity and gain uniqueness with brand awareness by providing ‘My Effect’ at very reasonable prices.’

newSitepump4

Polythought, the company behind SitePump provides

customized white label solution of Sitepump.com to enterprises, social networks, ISPs, web portals, newspapers etc for various purposes.

As far as SitePump consumer portal is concerned, it seems pretty much inspired from Netvibes (in terms of look & feel, interaction) ; has a good gallery of widgets and have exposed their widget APIs as well as Integration APIs. They maybe too late for consumer party, but seems to focus more on enterprise setups.

Enterprises will look at startpage as a dashboard for all the relevant business profiles (i.e. a sales guy would be interested in sales/pipeline/delivery widget (which needs to be fetched from a CRM product), while HR would be interested in recruitment/meeting setup/email etc. widgets).

The battle in startpage has not yet entered the enterprise industry and that’s where I really see a strong monetization opportunity. But at the same time, enterprise needs go beyond the pure rss/blog format and I do expect SitePump’s APIs to converse well with the native data api of different enterprise products.

Give Sitepump a spin and do share your comments.

Also check out: Remindo

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               About the author - Ashish Sinha is a Startup Mentor/Product Strategy Coach, and the founder/chief editor of pluGGd.in. He has launched/managed couple of products (consumer as well as enterprise) in US and India, and now consults with startups/small businesses on their product/media strategy. He can be reached at: ashish (at) pluGGd.in [+91 98452 06443]

12 Responses to “ SitePump – Personalized Startpage Solution with Enterprise focus ”

  1. [...] on Pluggd.in, Ashish Sinha writes about a web service called SitePump.com by Polythought, another startpage [...]

  2. Jax on June 2, 2008 at 4:48 pm

    Shame!

    Another clone service from India! Even the favicon is very similar to NetVibes’s favicon

  3. manuscrypts on June 2, 2008 at 5:08 pm

    hmm, rightly said that its a bit too late and perhaps even, ill equipped for a consumer party.. meanwhile, have you checked this out – http://www.retaggr.com/

  4. Raxit Sheth on June 2, 2008 at 5:42 pm

    Retaggr is interesting ! Tnx.

  5. Sitepump from Polythought on June 2, 2008 at 7:17 pm

    Thank you Ashish for product review – We can’t tell you how valuable it is to us. You have said rightly that our focus is not a direct consumer – It’s more B2B i.e Corporations, Social Networks, Newspapers, and Web Portals. We want to be an add-on to existing web properties enhancing their user base, boosting productivity and achieving brand awareness.

    We have around 5-10 customized homepages are coming up and would be happy to share them with you in few weeks.

    Thanks a much,
    Naman.

  6. Hardik Modi on June 2, 2008 at 8:17 pm

    Though its a clone of netvibes….sitepump sounds like a rocksolid business model

  7. Johnson on June 2, 2008 at 8:24 pm

    Get ready to expect startpage on every big site out there.

  8. Alak on June 2, 2008 at 8:30 pm

    @ Jax

    Not a shame at all – Creating this requires balls and they have done it well.

  9. Anshuman Mishra on June 3, 2008 at 12:50 pm

    There could be an “enterprise dashboard” spin to the entire concept, in which executives get a bird’s-eye view of what’s going on in their firm, with essential business intelligence feeds transformed into visual eye candy.

    Considering the increasing use of iPhones by execs worldwide, how about a UI that targets the same? That could be a killer app for corporates…

    Cheers and best of luck..

  10. Sitepump on June 4, 2008 at 7:12 am

    Thank you Anshuman for wishes and your opinion for iPhone apps. It’s a decent idea to offer apps on mobile phones.

  11. Business Email Solution India on August 14, 2008 at 3:50 pm

    Though a clone of netvibes I still think that the effort deserves an appreciation.

  12. Mobielstartpagina on August 27, 2008 at 2:59 pm

    There is also a Free Accessible Mobile Portal annex startpage:

    http://m4u.mobi/n

    With hundreds of links to mobile websites. Create your own personal Favourite list!

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