Mobisolv, which owns mobile portals mvies.in, offrz.in and Grubz.in has launched myAdz, a platform to bring together the regional language advertisers and publishers.

“myAdz would enable advertisers to utilize this prime virtual real estate as it would become the biggest medium, bigger than TV, print or the internet. myAdz platform brings together the advertisers and publishers and shares the revenue generated with the content generators “(source)

This is an interesting development, as there aren’t any many regional mobile ad network in India, and mobile is seeing a huge uptake in local content as well as ads.

As far as mobisolv is concerned, I wonder how do they plan to manage so many brands?

Tags: mobisolv