FlightRaja (now Via) co-founder, Niranjan Gupta has launched MagicRooms, a B2B hotel aggregator that distributes the inventory of hotels across travel agents as well as online channels.
MagicRooms enables hotel partners to distribute parity rate over different sales channels and acts as an interface to upload/manage their inventory.
Travel agents can logon to magicrooms system and check rates and offers of all hotels across India on one platform.
Hotel Aggregation Space
Given the rate at which airline occupancy and commissions have declined in the last few months, it’s imperative for travel agents to look beyond flight reservation – and only a few hotel aggregators works with travel agents (most of them provide consumer services), So Magicrooms has a strong market appeal and if they can work with hotels to get live inventory (almost real-time), they can take the competition to next level (which currently works on quota basis).
What’s your take on Magicrooms’ model?
Development in hotel aggregation space
- Desiya, one of the pioneers in hotel aggregation space was acquired by Travelguru (for Rs. 100 Crores).
- Travelocity has been hunting for an acquisition in this space.
- Inasra, Chennai based startup in similar space too has launched it’s partnership programme (though limited to web only).
Unlike Desiya and others who act as consolidators, magicrooms, works only as a distributor of inventory of hotels to THREE CHANNELS – 1. offline agents 2. online portals 3. corporates. This would mean that with a single point upload of inventory the hotel will reach the three most important channels that it serves.
The response for the product from the hotels and agents has been very good.
Niranjan Gupta
President & CEO
magicrooms.in
Hi
Mr. Niranjan Gupta
President & CEO
magicrooms.in
03/10/2009
We would like Agreement with you.
Sub: Empanelling our hotel with your organization
Dear Sir/Madam
We introduce our self as newly air-conditioned & fast growing professionally managed Hotel Ambrosia located at Near Airport N.H 8 ,Road No 6 ,Mahipalpur New Delhi-37. We wish that our hotel is put on the list of approved hotels with your organization for the pleasant stay of your esteemed guests time to time. The Salient features of the hotel are as following: Our hotel is Budget hotel property with coffee shop and Restaurant, High Speed wireless internet access, Travel desk and Space for Parking, Pick & Drop facility from Airport, laundry facility, Round the clock transportation as well as Room service.Conf hall 20-200 pax .
Room Tariff Type
3000 +10% Tax Deluxe Room
4500 + 10%Tax Executive Room
5500+10%Tax Luxury Room
*Above rates are valid up to 31TH April, 2010
With above credentials to our credit, we approach you with the hope of
getting a chance to render our best service to your satisfaction.
Warm regards,
HARSHOOD SEHRAWAT
Mob. +91 9891108556
Rajendra +91 989 167 3962
Hotel Ambrosia
A-217 N.H.8 Road No 6, Mahipalpur
Near Airport New Delhi-110037 Ph: + 91-11- 26783387, 26783396 Fax: + 91 -11-267833587
Email: hotelambrosia@gmail.com
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Please send me agreement -form