GINSchools – Bringing Educational and Informative Resources for Parents

April 28, 2008
By sinha

ginschoolsGINSchools is a Delhi based startup that aims to be the resource site for school going kid’s parents.

Unlike the other services which are trying to e-enable schools and provide services to parents (like monitoring child’s performance etc), GINSchools is taking a different route – i.e. go solo and be the most useful resource for parents.

GINSchools (which stands for “Good Internet”) has collection of study material (in printable worksheet format), interactive features like Skool TV, Notebooks etc. and is also trying to be the platform for parents to carry education-related discussion.

Essentially, Ginscools is trying to create a network of parents who can share resources with each other.

As far as the product is concerned, it’s in a very early stage and has to cover a long way before it really becomes relevant. The content, so far has been very static and one way to drive adoption could be by partnering with schools (I don’t think any player can avoid that).

ginschools_page

Infact, the smartest way to increase adoption is to focus on one mid-sized school, get all the parents hooked in and then take the story to biggies. The crazy thing about education sector is that nobody gives a damn to new ideas/services, but everybody (especially the big schools/colleges) want to be “in-vogue” and copy the best practices (and subsequently justify the fee hike!).

Talking about the product features, I think the overall UI is okay, but just not interactive and interesting enough for one to sign up (and try out the service). Also, I don’t know why startups prefer to get sponsors (with such a big logo) in their early days – when they should instead focus on user acquisition and putting forward the best feature(s).

Give the site a dekho and please share your comments.
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6 Responses to “ GINSchools – Bringing Educational and Informative Resources for Parents ”

  1. naman on April 28, 2008 at 8:32 pm

    i believe is yet to grow to the needs of such services. Indian parents don’t want to take the pain of even bothering about the education of their child once they get admitted to schools and until they are fairing average.

  2. naman on April 28, 2008 at 8:48 pm

    *Please read as “i believe India is yet to grow to the needs of such services.”

  3. Rad on April 28, 2008 at 9:59 pm

    Seems for some reason you are being harsh on these guys…looks like a good start to me…much better than most of the stuff we come across everyday

  4. ashish on April 28, 2008 at 11:04 pm

    Hey Rad
    It’s not being rude, but being candid about the utility of the product. While I liked the idea, the execution is not yet perfect.

    For e.g. the UI needs overhauling – i know rohit is taking content from the sponsors, but the entire content can be rearranged to make it appealing.

  5. Rohit on April 29, 2008 at 11:38 am

    Hey Ashish

    Thanks for reviewing GIN Schools and your honest feedback. Agree with you on most of the points. The presentation can be made better. We are working on this. Also trying to promote GIN Schools by associating with schools. Currently 11 school websites in Delhi carry GIN Schools advertisement and information.

    Rad
    Thanks for the kind words.

  6. [...] April 28, 2008, naman comment: i believe is yet to grow to the needs of such services. Indian parents don’t want to take the pain of even bothering about the education of their child once they get admitted to schools and until they are fairing average. [...]

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