GhumiChale : Hotel Price Comparison Portal

July 4, 2008
By sinha

Now that Airlines operators have scrapped the 5% commission for travel agents,( a move that will hit nearly 4000 travel agents across the country as well as the ghumichaleOTAs), the focus is shifting towards Hotel search engine (and lead generation)

GhumiChale is a recently launched price comparison portal that compares prices across 30 hotel sites (these sites in total give the portal an access to ~800,000 hotel deals across the globe, over 2 Million Hotel pics with Maps & 2.4 Million Reviews).

The hotel comparison engine is not a new idea – iXiGo, ClearTrip , inasra are doing it – so essentially, ghumichalge needs to define the differentiation point?

Hotel search/comparison is an altogether different market from airticket/train booking, as the data/information isn’t structured.

Writing a crawler or I’d say even online partnerships may not help in the long run as the bigger opportunity lies in capturing the data (desiya, the biggest player was acquired by TraveGuru for ~100 crores).

That’s where the gap is (and lies the golden opportunity!)

What’s your take on GhumiChale?

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               About the author - Ashish Sinha is a Startup Mentor/Product Strategy Coach, and the founder/chief editor of pluGGd.in. He has launched/managed couple of products (consumer as well as enterprise) in US and India, and now consults with startups/small businesses on their product/media strategy. He can be reached at: ashish (at) pluGGd.in [+91 98452 06443]
  • andy
    seems to have died a death ...
  • Muralidharan
    Hi , Greetings !

    I would like to know if GhumiChale can help corporates sign agreements with hoteliers ? May be the success can be shared between the corporate and GumiChale .

    If yes , can you get us the contact number ?


    Thanks
  • Hi,
    You may contact us at vrgroupindia@gmail.com
    regards
    GhumiChale Team
  • I wonder if anyone remember about Razorfinish. A Hot startup of previous boom which offered reverse auction for hotel booking . i wonder why no one is trying that model this time
  • Lest,
    I did not try to belittle any individual or company in this post.
    Sorry, if I have offended you or your company.
    The purpose of posting my sites was to provide an example of how easy it is to create a private label site using HotelsCombined affiliate program.
  • lest
    hey
    for some some reason Rv POPS UP IN EVERY BLOG AND BOASTS about his companies and talks less of others.when will he learn.India hotels guide has any one heard of it,well i heard of ixigo
  • Ashish,

    Ghumichale is a Private label solution from HotelsCombined.
    It's easy to create similar sites.

    We have created IndiaHotelGuide.com and HillStations.co.in using HotelsCombined.



    iXiGo also uses HotelsCombined feed. (not private lable solution)


    Is there any money to be made?. You bet, but I will leave it up to the individuals to figure it out.
  • I think this is just a white label of an australian hotel aggregator. Chaklo uses the same damn thing.


    Deadpool ! Period.


    Travel 2.0 is a class apart. Cleartrip is supercool ! iXiGO Rocks !
  • Hi Ashish,

    Thanks for covering us. First of all we would like to mention that GhumiChale is different from Cleartrip & Inasra....both of these cos. only list the hotels present in their database & show a single rate for the given hotel, whereas at GhumiChale we compare over 30 different aggregators and show different rates of the same hotel, hence a Price Comparison in true sense. Secondly we DO NOT earn from Hotel booking so we do not mark up the rates & show only the genuine rates available for that hotel. GhumiChale is an effort to provide Unbiased Hotels Comparison Services.

    Regards

    GhumiChale Team
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