Came across this contextual ad on my blog.
Interestingly, apart from the logo polls, Reliance is also asking users to vote for the layouts. [I like option 3 & 4..what about you?]
From the looks of it, BigAdda is definitely a lot more than being *just another* social network [rich video and music sharing site?].
And most importantly, it seems one can customize the layouts too! Now that’s something I would personally love to do [IndyaRocks! are you listening?]
All said and done, I am really impressed with Reliance’s strategy . You first generate an interest, give away fodders to bloggers; who in turn market your product & generate enough interest among the user base.
Otherwise, how do you explain 42,000+ votes, for the logos alone? Especially for a product which hasn’t been marketed in the regular media?
Icing on the cake would be alpha invites to selected individuals [and bloggers] to test ride the product. Hopefully, bloggers will go gaga over BigAdda and that will create an unfair interest among other users [deja vu of Gmail's invite strategy?].
This strategy will ensure that Reliance need not worry about the seed data, which is a big concern for any new social network!
Also, look at how effectively they are engaging with the community. Unlike other products which go online and have no user base, these guys are giving away tidbits of their features, asking for feedbacks and that generates *a goodwill/a feeling* that they are listening to the end users!
Very interesting! What do you guys say?
Also, check out Reliance’s BIG plans!!
Tagged: BigAdda
Hi Ashish,
We surely are listening
.
Hey by the way, do check out our profile customization option.
For users who are not familiar with HTML we have a third party site (Irockslayouts.com)churning out free designs for our members.
And the options are many for someone who can write their own style sheets.
Hey Kalyan!
Surely will check out!
I think personalization is going to be a very important factor..
Keep rocking!
-Ashish
Yes
its intresting to see big adda show such huge numbers (40000+).I too believe that the figures are manipulated and there is lot of false propgation by bigadda SEO guys.
An intresting coverage of Big adda and its manipulations can be found here
http://www.watblog.com/?content=detail&id=673
yes this surely is an intresting
strategy for false user aquesition
Ashish
Interestingly, you were the first one to point this out!!
Quite lately, I am hooked onto what you write..since you arent just throwing up the news [like many other indie bloggers do..]..
I njoy reading ur analysis too!
keep up the good work dude
- Rupen
Yeah anonymous!
looks like the link that you have pointed out…these guys are heavily inspired by pluggdin!
have taken some product posts, posted and never credited
-Atul
It seems that Big Adda is just a copy of Zorpia, Hi5, mySpace, and zillion other sites,nothing new at all…..what’s new in Bi Adda?!
I wonder what is…..
http://www.bigadda.in/ and http://www.bigadda.Net
as it seems that’s not owned by Reliance
That’s a nice find and quite surprising too!!
I agree on Nice find….
it seems
http://BigAdda.in
has unleashed something on the homepage and I find it very kool, appealing….
Pingback: What’s the big deal about BigAdda? | pluggd.in
compare BigAdda.com with facebook.com it’s almost a joke and waste of money! Facebook is like a zillion years ahead of Bigadda I do like the http://BigAdda.in though atleast I can laugh for FREE