MySpace India launch, to announce developer platform soon

April 16, 2008
By sinha

MySpace, after the Korea launch is now gearing up for the official India launch.

The India launch is happening on April 17th (Rock Concert @ Taj Land’s End Ampitheater, Mumbai) and the developer announcement will be made in Bangalore. It is expected that Chris DeWolfe- CEO of MySpace is flying in for the event.

To attend the MySpace party (it’s free), you need to add IndiHub and an invite will be sent to you.

MySpace India has tied up with rock bands like Pentragram, Superfuzz, Thermal and a qtr, Them Clones etc.

And now comes the bigger question

Is India ready for a “cool” social network, the one that enables them to upload music/show off their talent etc?

From the scene so far, Indian use social networks primarily for connecting to friends,and not for “hanging out” with friends.

But what can potentially change the landscape is the launch of Orkut Apps – Indians will start “hanging around” and get jamming on the net, and MySpace’s entry might be rightly timed.

What’s your opinion?

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               About the author - Ashish Sinha is a Startup Mentor/Product Strategy Coach, and the founder/chief editor of pluGGd.in. He has launched/managed couple of products (consumer as well as enterprise) in US and India, and now consults with startups/small businesses on their product/media strategy. He can be reached at: ashish (at) pluGGd.in [+91 98452 06443]

8 Responses to “ MySpace India launch, to announce developer platform soon ”

  1. Prashant on April 16, 2008 at 1:42 pm

    believe it or not this is only 8th time i hit a myspace page . My Space makes me rethink about the importance of UI for success of a site

    i am in awe of ppl who use MySpace in spite of their UI .

  2. manuscrypts on April 16, 2008 at 2:18 pm
  3. Prateek on April 16, 2008 at 2:55 pm

    I don’t think UI is the only thing that makes a product successful. Think of craigslist, plentyoffish.com and other such sites. I think its about the core offering. At the risk of sounding a moron, I don’t even find the twitter UI very intuitive .. but its catching up like crazy.

    Its a good way to get started but would myspace be able to achieve what so many others have not been able to .. which is ppl expressing themselves on the net ?

    Regards
    Prateek Dayal

  4. Jagannath A on April 17, 2008 at 12:48 am

    hmmm I’m very pessimistic about this… maybe they thought they can pull out something that is very elusive to all indian social networks except orkut :D

    *OMFG*
    heard that? thats the sound of minglebox,ibibo,bigadda et al shouting together hehehe j/k

  5. Sanjay on April 17, 2008 at 2:13 pm

    I believe it is still way ahead of its time, but one never knows – it just might prove me wrong. And I would be very happy to be proved wrong!

  6. Prateek Dayal on April 17, 2008 at 5:04 pm

    Bored of Myspace? Go to Minglebox…

    Social Networking is a very competitive space and every one believes their network is the best. But what bolder way to claim it than to have an ad on your competitors website saying you are better. Something like this caught my attention today on in.my…

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