Burrp has launched events for 8 cities it’s present in – i.e. Mumbai, Delhi, Bangalore, Chennai, Hyderabad, Pune, Kolkata and Ahmedabad.
The events are primarily related to lifestyle categories - i.e. Art, Dance, Fashion, Film, Fairs & Festivals, Food & Drinks, Health & Living, Nightlife, Literature, Sports & Outdoors and Theater.
The event section was present earlier as well, but Burrp has added more categories and has structured the content too (and in future will make events searchable and enable one to receive alerts etc).
I have said this earlier as well – focus is the key and burrp knows that quite well.They started as a restaurant review portal (positioned as a lifestyle segment site), diversified into TV listing, added events and will very soon get into movies!.
What’s your opinion on burrp? Do you think they are diversifying too much in the name of ‘lifestyle’?
I heard they were acquired sometime back . is it true ?
no..they weren’t acquired. web18 ceo invested in them (in his personal capacity)
Is it events search or just browse?
I think they are doing all right as long as they keep the focus on the local content. There are plenty of sites about movies, sports, and so on. But only the city-specific content will make it useful. At least for me.
cheers
nilesh
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