Hindustan Times Goes Crowdsourcing for Ideas

Hindustan Times has launched talktoHT portal (powered by Yousuggest.us) that enables them to collect ideas/feedback from readers.

On the lines of Dell’s IdeaStorm, the portal lets you add ideas/vote for other’s ideas and discuss with other readers.

There are a couple of good ideas that have been suggested by HT readers (like why no RSS link on the homepage, why no women moderators, and suggestions on how HT should use Twitter properly etc).

The most important step in this entire exercise is the last part, i.e. Watch Action – and will chart the course of this initiative!

If HT doesn’t listens to it’s readers (and pay just a lip-service to this initiative), it will surely fail (you actually need a community management strategy to make this successful)

Indian media sites, in general haven’t embraced the concept of web2.0– i.e. collaboration/harnessing collective intelligence/conversations etc, but initiatives like these are a welcome change.

What’s your opinion?

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  • comment(s) on Hindustan Times Goes Crowdsourcing for Ideas

    6 Responses to Hindustan Times Goes Crowdsourcing for Ideas

    1. There was a similar initiative by IDEA (I guess) where they have collected several ideas. That was more of a social thing rather than brand promotion or improvement.

      What HT is trying to do is a little different. I believe they want to make it work and hence the initiative. Else, they wouldn’t do it to start with.

      Mint which comes from HT portfolio has one of the better user interface to match with its compelling and focused content. They got onto twitter too.

      There is reason to believe that HT is serious about this initiative.

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    3. haris says:

      I have always sensational news connected to Bundelkhand(UP)particularly from history archaeolgy field let me know to whom contact..Haris Zaman.INTACH Convenor Banda Chapter

    4. haris says:

      let me know to whom cotact for sending news/ story

    5. marvin says:

      @haris you can send your lead on http://talkoht.com itself…:)

    6. deepika doshi says:

      We would like you’ll to please explore the silence zone areas during the festive seasons ,as there is two much of noise pollution due to loud music & bands, inspite of the banned music after 10.00 pm there is no strict supervision. The people keep on playing the loud music disturbing the patients in the hospitals, school going childrens etc while the police is busy standing and enjoying. After complaining police gives silly reasons, misbehaves on the phone and takes no action.

      As we think you’ll are the best medium to convey the message, kindly help us.