Category Archives: startup resources

The NOOB Guide to Online Marketing [Infographics]

The NOOB Guide to Online Marketing [Infographics]

This is probably the most comprehensive guide I have ever come across. If you are a startup/SME, this guide for online marketing is for you. Read More »

   

3 Tools To Track Search Engine, Social Media and Speed Performance of Your Site

3 Tools To Track Search Engine, Social Media and Speed Performance of Your Site

As web Startups of the new age we are dependent on Google, Facebook, Twitter and other platforms a lot for traffic and spreading the word. We generally fail to keep a track of our performance on these platforms or mostly … Read More »

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@ForumPi –The Morpheus’s Next Batch, Catninja, Payment Gateways, Enterprise as Platform

The Morpheus – Looking to fund 10 early stage startups The Morpheus, is looking for 10 early stage startups to be part of its fifth Batch of Startups. Morpheus is a 3 yr old firm with a portfolio of 27 … Read More »

The week in Twitter – Recap of Useful Resources Shared

Very frequently, we keep sharing useful/interesting resources on Twitter handle and here is a quick recap of selected tweets. Read More »

The Liquid – Oxygen of an MBA!

The Liquid - Oxygen of an MBA!

So the question is, does an MBA help in tech entrepreneurship? Let’s consider the following three broad categories where any wannabe entrepreneur with some industry experience would fit in. Entrepreneur is an Engineer and an MBA Entrepreneur is an Engineer … Read More »

Internet Ads – What works and what doesn’t [Eye Tracking/Usability Study]

Internet Ads – What works and what doesn’t [Eye Tracking/Usability Study]

Usbility guru, Jakob Neilsen along with Kara Pernice has launched his book, Eyetracking Web Usability that has findings from eyetracking studies that they conducted by bouncing infrared beams off a person’s retinas and recording head movements with a camera. Interesting … Read More »

   

Two Videos that Every Entrepreneur Should Watch

Listen directly from horses’ mouth – Mint.com Founder, Aaron on basics of starting a business. Kevin Rose (Digg founder) gets into the depth of product development process and how/what to accomplish. Read More »

   

Demystifying Branding – Startups, Are you Reading this?

Demystifying Branding – Startups, Are you Reading this?

[This is a series of short articles started by Mayank Bidawatka, head of marketing at Redbus.in. The first part is 101 of branding, perception management and why startups should really care about it!] What is a brand? Without getting into … Read More »

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