Category Archives: Social Media in India

Social Media in India

11 Mar

Of Social Media, Branding and Why Content is ‘Feed’ for Thought!

By Guest Author 1 Comment

An appropriate content strategy is the critical success factor which decides the failure or success of a brand’s social media journey. The congruence of expectations between brand and community members decides the fate of a brand’s social media exposure. Some … Read More »

06 Aug

Pluggd.in at OpenWebAsia

By Pratyush Prasanna No comments

OpenWebAsia was conducted last month at Malaysia and brought together many leading speakers from SE Asia. The event got together many promising startups who presented to VCs in a separate track, thought leaders in the region to talk about Mobile … Read More »

23 Feb

Dalai Lama & Social Media for Tibetans!

By arvind 5 Comments
Dalai Lama & Social Media for Tibetans!

It is totally beyond doubt that social media can help resolve our long pending social issues. But we are yet to see how that’s gonna happen to Asia. Here is a another frontier for the local Tibetans to rejoice & … Read More »

12 Sep

Royal Challengers Bangalore takes Social media Route

By Guest Author 2 Comments
Royal Challengers Bangalore takes Social media Route

Royal Challengers Bangalore takes social media route for building fan club. Read More »

04 Aug

Social Media and What Indian Businesses/Media/Celebrities Need to Know

By Vibhushan No comments

Social Media is the latest buzz word on internet and is the next stage of evolution of internet world. This post talks about the power of social media and one of its application for Indian businesses, which is exploiting the celebrity brand power over social media. Read More »

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22 Jun

Twitter Cast of Knee Surgery by an Indian Doc – Twitter surely has gone mainstream in India

By sinha No comments
Twitter Cast of Knee Surgery by an Indian Doc – Twitter surely has gone mainstream in India

Twitter’s India traffic is nothing great to talk about, but the adoption by mainstream media and various other professions will surely make it much bigger and louder. Chennai based Orthopaedic surgeon, Dr.A.K.Venkatachalam did a twitter cast of a knee surgery … Read More »

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13 Jan

Politicians gets adsense(d)

By sinha 8 Comments
Politicians gets adsense(d)

BJP’s Prime Ministerial candidate, L K Advani very recently launched his blog and is now going full steam on marketing it as well. What’s interesting to note here is that politicians are getting net savvy and are using the power … Read More »

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04 Sep

How should startups approach bloggers?

By Sumeet Anand 10 Comments

Recently, I was invited by the OCC community to discuss how should startups approach bloggers. Here are a few points we discussed: Expectation First and foremost, set your expectations right.  Bloggers can get you initial visibility and help you attract … Read More »

   
26 Jun

BigAdda enables MicroBlogging for Bachchan- to Promote MicroBlogging in India

By sinha 2 Comments
BigAdda enables MicroBlogging for Bachchan- to Promote MicroBlogging in India

BigAdda is using an interesting strategy to promote microblogging – instead of directly reaching out to consumers, they are banking on BigB to lead the marketing pitch. BigAdda has enabled microblogging for BigB’s blog – http://blogs.bigadda.com/ab/ Considering that he blogs … Read More »

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