digital media consumption

He will leave if you don’t tell him where to go- Failure of Rediff.com Redesign

September 23, 2009
He will leave if you don’t tell him where to go- Failure of Rediff.com Redesign

Rediff did a redesign recently and that received criticism from all over. Here is a view at where Rediff went wrong.
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Posted in digital media consumption | 5 Comments »

Creating Communities vs Enabling Communities? Which one works?

July 21, 2008
Creating Communities vs Enabling Communities? Which one works?

Ashish says that you “enable communities” and I think you “create” them. And since it’s a serious challenge to my understanding of social behavior, let me defend my position. By the very definition, a community is a group of individuals who are brought...
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Posted in Indian Social Networks, digital media consumption | 5 Comments »

Internet Penetration in India : Hot or Not?

March 18, 2008
Internet Penetration in India : Hot or Not?

Comscore has released an interesting report called ‘World of Search’ and here are a few findings: Total of 69 billion searches occured in October 2007, conducted by 775 million unique searchers. US alone was responsible for 21% of the search query, followed by China (9.5% ). India doesn’t figure in the top 8 countries. Details...
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Posted in digital media consumption | 10 Comments »

Video Sites Choking Internet Bandwidth – YouTube is the killer?

March 17, 2008

www is at a risk, and the threat is largely from the rising web2.0 “rich media” sites. Moving images, far more than words or sounds, are hefty rivers of digital bits as they traverse the Internet’s pipes and gateways, requiring, in industry parlance, more bandwidth. Last year, by one estimate, the video...
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Posted in digital media consumption | 4 Comments »

Google Phone = iPhone killer + the new Hype machine!

September 9, 2007
Google Phone = iPhone killer + the new Hype machine!

It won’t be wrong to call Google the new age Microsoft. Back in 90s, companies used to feel the heat (and eventually die) if they came to know that Microsoft is also working on the same concept as theirs. History repeats itself and the subtle proof can be seen in the recent $11...
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Posted in Goog + Orkut, digital media consumption | 4 Comments »

Mobifusion brings Bhagwad Gita to your mobile

September 9, 2007
Mobifusion brings Bhagwad Gita to your mobile

Calling all the busy bees of the world:: de-stressing yourself is now just a screen away. Mobile content player, Mobifusion has launched the mobile version of Bhagwad Gita. The mobile version of Bhagwad Gita contains all the 700 sanskrit slokas transliterated in English . The mobile version of Bhagwad Gita is currently...
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Posted in New Product Introduction, digital media consumption, mobile | 5 Comments »

Online newspaper readership in India :: 67% readers are from smaller towns

August 21, 2007
Online newspaper readership in India :: 67% readers are from smaller towns

While print media is going strong, what’s interesting to see is the rise of digital /online newspaper consumption in smaller cities, which constitute close to 67% of readership! The growing netizens in small towns is also being reinforced by JuxtConsult’s India Internet report: “37% of the current Net users come from the top 10...
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Posted in Digital India, digital media consumption | 7 Comments »