Author Archive

No Apps on Facebook Lite and Mobile – Hit or Miss?

October 14, 2009
No Apps on Facebook Lite and Mobile – Hit or Miss?

Absence of Facebook apps and quizzes is one of the most striking features of the new Facebook Lite page. This post tries to explore the importance of apps in success of Facebook, and Facebook Lite and Mobile in future, in India.
Read more »

Posted in Uncategorized | No Comments »

Facebook Using Diwali to Promote User-Tagging in Status Updates

October 14, 2009
Facebook Using Diwali to Promote User-Tagging in Status Updates

Facebook is cleverly using the user behaviour of wishing friends for festivals through status update to promote the newly launched user-tagging feature.
Read more »

Posted in Uncategorized | No Comments »

Facebook’s Twitter-mania (or phobia) – @User tags and Facebook Lite

September 18, 2009
Facebook’s Twitter-mania (or phobia) – @User tags and Facebook Lite

Facebook does not seem to get over of its Twitter-mania (or phobia). Latest in their attempts to get deeper into Twitter's domain are the @User tagging feature and the Facebook Lite page.
Read more »

Posted in Uncategorized | 7 Comments »

Listen to Customers or Innovate? — Lessons from Facebook Redesign

August 5, 2009
Listen to Customers or Innovate? — Lessons from Facebook Redesign

Facebook underwent a redesign of its site in March 2009 for which it drew a lot of flak. Despite of the negative from users, Facebook stuck to the new design; and eventually users also got used to it. Facebook continued its phenomenal growth even after the severe criticism on new design. This post talks...
Read more »

Posted in Uncategorized | 6 Comments »

Social Media and What Indian Businesses/Media/Celebrities Need to Know

August 4, 2009

Social Media is the latest buzz word on internet and is the next stage of evolution of internet world. This post talks about the power of social media and one of its application for Indian businesses, which is exploiting the celebrity brand power over social media.
Read more »

Posted in Uncategorized | No Comments »

Few Questions Before We Say GoodBye to Yahoo! Search

July 30, 2009
Few Questions Before We Say GoodBye to Yahoo! Search

A few questions before we say a final good-bye to Yahoo! Search.
Read more »

Posted in Uncategorized | 1 Comment »

Build Now, Monetize Later – Time Startups Talk about Revenue Model?

July 20, 2009
Build Now, Monetize Later – Time Startups Talk about Revenue Model?

There is a thought among entrepreneurs from internet world that one needs to first focus on building a sizable user-base for their product; and think of its monetization later. This post explores the implications of this approach.
Read more »

Posted in Uncategorized | 1 Comment »