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Business Model 101: Number Crunching before you try Freemium

I started a series on the Freemium business model a couple of days back since this seems to be one of the most misunderstood business model among startups. Today we get into number crunching that one needs to do Read More →

Business Model 101: Why startups often fail at Freemium

Freemium is a much debated topic among startups as few companies have really done it well. MailChimp recently went on record talking about its great success at implementing Freemium though the author also claims that there wasn’t a great deal Read More →

Facebook vs. Orkut: New kid on the block wins and how!

Facebook recently displaced Orkut as the top social network in India. This is no mean feat. Social Networking is one of the few spaces where a first-mover advantage can mean a lot. The network efficiencies and advantages built Read More →

Business Model 101: e-filing in India: Do big numbers mean big business?

e-filing of taxes has seen significant growth over the past few years making it one of those apparently lucrative internet spaces with a clear revenue model and steady growth year-on-year riding offline regulatory changes. However, the numbers don’t reveal the Read More →

Business Model 101: The story of C2C marketplaces

Nokia Beta Labs recently announced the launch of Nokia Listings. The application’s purpose is to connect buyers and sellers, as well as employers and job seekers, via mobile phones – thus acting as a digital local marketplace. It will Read More →

The Amazon – Facebook Alliance… The most obvious marriage… Finally!

Amazon Weds Facebook and you get that feeling of “Finally!!!” when you see a two obviously compatible people hanging out at the same pub but not hooking up for some unknown reason for ages. Ever since websites started showing us Read More →
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