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Monthly archive February, 2012

And now comes Android tablet with referral scheme [refer 15 and you get it for free]!

After Aakash tablet comes the aakashar tablet which weighs only 350 gms and is priced at Rs. 3,999/. [caption id="attachment_18443" align="alignright" width="239" caption="Simcom - Android Tablet with referral scheme"]Read More →

Zee forays into the OTT segment with launch of Ditto TV

The digital arm of Zee Entertainment Enterprises Limited (ZEE), Zee New Media has launched OTT (Over-The-Top TV) distribution platform, Ditto TV, with an aim to offer LIVE TV Channels and On Demand Video Content to consumers on their Read More →

E-commerce: A Boon for the Current Economic Downturn? [Insight: 57% business comes from non Tier-1 cities]

A couple of straight facts first:
  • The e-commerce market in India had clocked close to Rs 50,000 cores by the end of 2011.
  • Even though there are less than 10 million internet users who are actually engaging in e-commerce activities, there are Read More →

Student Startup, fGrape aims to bring freshness to merchandizing business

fGrape is a student startup (started by DCE students) that aims to bring freshness to merchandizing business, using social merchandising. Read More →

Alright, 67% of you consume media lying in your bed [Mobile Trends]

As per a research by InMobi, the average mobile Internet user consume 7.2 hours of media daily and mobile devices represent 27% of this time. Globally speaking, mobile has surpassed TV in terms of time, with consumers spending 27% of their Read More →

July Systems Launches Retail Edition of Mi Platform Studio, Targets Marketers

July Systems, cloud-based mobile application platform provider has launched the retail edition of Mi, a Platform Studio for marketers to create and manage rich, highly customizable mobile promotions. The Mi Platform Studio is an easy-to-use visual tool that empowers Read More →
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